Child comedy superstar, Emmanuella Samuel, has been officially signed as the Brand Ambassador of FreshYo.
Her videos for FreshYo done in collaboration with Mark Angel Comedy International and variously entitled ‘Missing Emmanuella’, ‘Lunatic’ and ‘Professor,’ have become popular among Nigerians, having generated over 30 million views on the social media.
Category Head (Beverages, Noodles & Culinary) at Olam International’s Joint Venture with Sanyo Foods, Mr. Sidhartha Samal, said, “Emmanuella brings to the table confidence and boundless energy which makes her a perfect fit for what FreshYo represents.
“FreshYo is a relatively young brand and so is Emmanuella. Hence, it is going to be a partnership that is strategic and long-term. Together, we will engage and drive participation from consumers with great content.”
In response, Emmanuella said, “I’m excited and happy to become a part of the FreshYo family.
“I love it’s great taste and my mother says it’s healthy as well. With FreshYo, I will always have more energy to bring smiles to people’s faces.”
FreshYo brand of yoghurt was relaunched in August 2017, with what the manufacturers described as “innovative packaging and outstanding taste.”
Samal said FreshYo is manufactured in the company’s new facility in Lagos, “being the first factory in Africa to use Aseptic technology for the production of dairy beverages.”